Blog
Fanning the Flames – Dental Insurance
Howie and Mark discuss dental insurance and what it really means to a dental practice. There are times when insurance participation makes sense. And there are times when it makes
Internal Promotion – A Low Risk Marketing Medium
As part of your dental marketing strategy, there are multiple marketing mediums that can be utilized when it comes to promoting your dental practice. Like investments, the different marketing mediums
6 Steps to Creating a Winning Social Media Marketing Strategy
You know that your business should be present and engaged on social media, but how do you know what to post? More importantly, how do you know if what you
3 Marketing Media Ideas That Should Never Be Considered
With the vast array of mass marketing media options to choose from, there are some that should never be used. Here is our list of 3 media options that should
A Sample 6-Year Dental Marketing Budget
Low, moderate, high—putting it all together and finding the right mix Finding the balance between mediums with different risk levels and knowing when to pull each one into your marketing
Fee For Service Dental Practices? Are They Real?
In our latest podcast, dental marketing experts Mark and Howie discuss how to achieve a fee-for-service dental practice. If you listen to insurance companies, you’ll be led to believe you