Blog
How marketable is your dental practice?
What YOU think is great does not match the perception of the dental consumer! In our two-part blog posting series, we are going to discuss what makes your practice attractive
Competing in a Market Saturated with Dentists
Is the competition around your dental practice too thick? Is it difficult to consistently attract the type of patients you want? If you’ve answered yes to either of those questions
High-Risk Marketing Mediums – Billboards & Yellow Pages
In our third and final posting in our series on high-risk marketing mediums, we will be reviewing the use of billboards and Yellow page ads for dental advertising. We’ll show
Do you know if your marketing efforts are paying off? Stop Flying Blind!
Do you know if your marketing efforts are paying off? Can you accurately track which phone call is the result of which marketing effort? If the answer to either of
Dental Marketing Mediums: Television
Part two of our blog series on high-risk marketing mediums covers television. Similar to what we discussed during the first blog posting of this series, television is one of the
High-Risk Marketing Mediums – Part 1: Radio
Mass mediums: will they bring the teeming masses to YOUR practice? This is the first in a three-part blog series on the topic of high-risk marketing mediums. The dental marketing